Digital skills for entrepreneurship
Algumas horas
Principiante
Detalhes do curso
This course, ‘Digital skills for entrepreneurship’, introduces the essential digital competences every new entrepreneur needs to thrive in today’s technology-driven world. Grounded in the European DigComp framework, it helps you build confidence in using digital tools for market research, communication, content creation, problem-solving and online safety. You will also learn how to use AI to analyse data, automate tasks, create content and support smarter decision-making. Through hands-on scenarios and real-world examples, you will develop the digital foundations needed to build, manage and grow a modern business.
Target audience
- Aspiring entrepreneurs with limited digital experience
- Early-stage founders wanting to strengthen their digital capability
- Professionals and students preparing to launch online businesses
- Anyone interested in using AI and digital tools to support entrepreneurial activities
Objetivos de aprendizagem
- Understand the five areas of the DigComp framework and assess your own digital competences as an entrepreneur
- Search, evaluate and use online information effectively to support market research and data-driven decisions
- Use digital communication and collaboration tools to work efficiently with teams, clients and partners in remote or hybrid environments
- Create basic digital content including websites, social media posts, visuals and videos and apply SEO and copyright principles
- Apply essential digital safety practices to protect data, devices and online identities
- Use AI tools to support analytics, content creation, automation, customer service and operational efficiency in your business
Este conteúdo é oferecido pela Comissão Europeia. A Comissão Europeia é o braço executivo politicamente independente da União Europeia. É o único responsável pela elaboração de propostas de nova legislação europeia e implementa as decisões do Parlamento Europeu e do Conselho da União Europeia.
Agenda
- General
- Introduction
- Information and data literacy
- Communication and collaboration
- Digital content creation
- Safety
- Problem solving