Digital skills in my business

Декілька годин
Середній

Деталі курсу

This course, ‘Digital skills in my business’, helps entrepreneurs assess, enhance and apply digital skills across all areas of their business. You will explore the foundations of digital competence, learn to use data and AI for smarter decision-making, improve team communication and customer engagement, develop high-quality digital content, and build essential cybersecurity and GDPR compliance practices. Through practical walkthroughs, case studies, chatbot building, SEO activities and interactive safety simulations, you will gain the confidence and capability to run a modern, digitally resilient business.

Цільова аудиторія

  • Entrepreneurs seeking to strengthen digital capability within their business
  • SMEs wanting to use digital tools to improve efficiency, communication and growth
  • Teams transitioning to hybrid or remote work environments
  • Business owners wanting to understand data analysis, AI tools, and digital marketing
  • Anyone responsible for protecting business data, ensuring compliance and managing online presence

Результати навчання

  • Evaluate and improve digital competences across your business, identifying skills gaps and planning targeted upskilling strategies
  • Use data analytics and AI tools to extract insights and make informed, strategic decisions
  • Enhance digital communication and collaboration by using communication hubs, video-conferencing tools, project management platforms and AI-powered chatbots
  • Create impactful digital content, including SEO-optimised posts, video content, blogs and designs that strengthen your brand and online presence
  • Implement essential cybersecurity and GDPR practices, from phishing detection and data privacy planning to secure browsing and regulatory compliance

Розробник

Цей контент представлений Європейською комісією. Європейська Комісія є політично незалежною виконавчою структурою Європейського Союзу. Відповідальна за розробку пропозицій щодо нового європейського законодавства та виконує рішення Європейського парламенту та Ради Європейського Союзу.

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Розклад

  1. General
  2. Enhancing digital competence for business growth
  3. Data-driven decision making
  4. Enhancing digital communication and collaboration
  5. Creating impactful digital content
  6. Essential digital safety measures